May 10, 2018
This week on Just the Tips we have a guest who is a very good friend of mine (confirmed by both parties, after Dean questioned whether it was a one-way friendship), who is not only one of the best coaches out there for digital marketing, she also has a remarkable story of pulling herself up by her bootstraps and creating something out of almost nothing. On this episode, we talk about how she hit rock bottom, how she then rocketed to success, and how she helps people do the same.
When someone describes their life as The Young and the Restless meets Jerry Springer, it’s not good. But that was the situation Julie found herself in when she was in her 20s. As she says, when most people were going to grad school or starting their careers, she was “popping out kids.” And after some traumatic family relationships came to a head, in 2014, with three kids, she and her husband divorced. As she says, “she just snapped” when she found out during her divorce proceedings that she was pregnant. She had no job, no training, and had to figure out what she was going to do. It may sound like a daytime drama, but it was Julie’s life, and in just a few short years it’s amazing what she’s done.
Julie said something so insightful in this episode about her journey: While most people switch to being an entrepreneur because they want the freedom, she was actually looking for control. She knew it would be risky to go out on her own, but she needed to find a way to make money that she controlled, and she found Russell Brunson and ClickFunnels and it, well, clicked for her. As she says, the pressure cooker she was in made her prioritize revenue, and not get distracted by shiny objects. Having hit rock bottom already, Julie didn’t have the hesitancy that some may have, she just had to go for it. It’s a truly inspiring story, and one that made Dean get serious for a whole 30 seconds.
I had to ask Julie how she can crank out as much as 10,000 words in an afternoon (not an exaggeration), but you may not like her answer. It turns out that she worked on her writing for seven years when she was a stay-at-home mom, blogging and writing every day. So there is no trick, there’s no book or video series she took to make her a more efficient writer, she just practiced. And that’s one of the tips that’s hard for people to understand but that we hear again and again: If you want to get good at something, you have to practice it consistently.
Want to become a coach? Become a piano teacher. Julie talks about how her experience as a piano teacher, breaking it down for young kids, showing them each individual component, how to operate their hands independent of each other, that all helped her when it came time to teach people how to use funnels. But of course the conversation doesn’t stop there. Julie gives some great tips on how to develop and monetize the skills they have, turning those skills into an online business. This show is called Just the Tips, and Julie provides plenty of them, but it also goes a lot deeper with someone who has traveled an amazing journey.
James P. Friel: