The Power of Your Audience
Are you ready to learn the real power of your audience? You need to start making the most of your list as an investment. In today’s episode, James and Dean will help you develop a list of ideal clients, grow your list the smart way, and leverage the people already paying attention. Plus, you’ll hear how to revive a cold list and the four types of campaigns you cannot skip in your business. You’ll want to grab a pen and a piece of paper because it’s time to take some notes.
“If you have a list, you’re always going to have people to talk to. And that’s one of the insurance policies for having a great business.” – James Friel
Outline of This Episode
– The importance of reaching out to your list today [11:15]
– Ways to start or grow a list [16:45]
– How James got a 50-60% conversion [25:25]
– What’s most important to get people on your list [32:50]
– The 4 types of campaigns every business owner needs [36:20]
Starting a list
How do you grow a list from nothing? Listen as James and Dean share what you need to do to make people want to hear from you. Learn how to establish credibility in your relationship with people.
Once you have a list
See your list as an investment. Now that you have it, what is your ultimate end goal? Hear how to develop a consistent communication strategy, and how it can build your business.
Warming up an old list
James explains why it’s absolutely vital to revive a cold list. He shares concrete advice for what to say and how to say it to get those leads warmed back up. Plus, you can check out his resource for stoking the fire.
Resources & People Mentioned
– Subscriber Reviver: https://subscriberreviver.com/
Music for “Just The Tips” is titled, “Happy Happy Game Show” by Kevin MacLeod (http://incompetech.com) Licensed under Creative Commons: By Attribution 3.0 License
